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Tag: "Social Media"

If a Medical University Can Understand Social Media, Surely You Can

If a Medical University Can Understand Social Media, Surely You Can

I love keeping my eye on my Twitter stream.  It always amazes me to see the comments, discussions, quotes, and stories that quickly scroll down my Tweetdeck screen.  This morning, one in particular grabbed my attention. It was talking about how the Medical University of South Carolina had created a “social media newsroom” to share [...]

Traditional Media Marketing is Not Dead, It’s Just Dying

Traditional Media Marketing is Not Dead, It’s Just Dying

A quick search on any search engine will show two schools of thought about traditional marketing media. Either 1) traditional marketing is dead, or 2) traditional marketing is not dead… yet. I would say that I’m a believer of the latter.  Traditional marketing is not dead, it’s just dying.
With the rise of social media (Facebook, [...]

Social Media is Not the Silver Bullet, It’s the Silver Lining

Social Media is Not the Silver Bullet, It’s the Silver Lining

Now I know I might take some heat for this from my fellow marketers or zealous fans of social media, but I’m sorry, Social Media is NOT the silver bullet for marketing my business. It’s not even a bronze bullet.  Frankly, it’s maybe a nickel-plated bullet in a clip full of other bullets.
Why? Because most [...]

Social Media Sherpa: Chris Brogan

Social Media Sherpa: Chris Brogan

If you haven’t heard of Chris Brogan, you obviously haven’t spent much time in the world of social media. Chris has sort of become an industry rockstar, if we’re all accepting that “social media” has become its own industry.  As Chris states, he’s been blogging since it was called “journaling” (for over 10 years) and [...]